Because their local markets, the one they grew up to know, the one they used to earn their livelihood from, is no longer what it used to be.
They and their customers have been seduced away by the coming of the Internet technology.
Now, don’t get me wrong. The Internet is not the culprit.
The lack of sufficient knowledge to use the Internet effectively, by both sellers and buyers, is at the base of the raging frustration these people are experiencing.
To earn a decent income on the Internet today, you must be a savvy Internet user.
Or you have someone who has acquired the skills of using the Internet or an agency providing such service, say an SEO agency.
To get up to speed using the Internet to the level that you will earn a fraction of the six or seven figures that Internet marketers flaunt around online, you would have spent nothing less than three years.
This is especially so because your prospects (if you are a merchant) are mostly intimidated by the prospect of going online to shop.
One shopper, after summoning the courage to shop online, keeps abandoning his cart because he is afraid of punching his credit (or debit) card into the spaces provided for him.
See?
So, while it is true that thousands of businesses are going online today, as they do so, they are leaving millions of their customers behind.
The result is that a large portion of the population is deprived of access to the products and services they want to buy and, are yet to figure out how to go online to buy them.
No doubt, the situation is changing everyday as hordes of prospects and merchants are finding a way to do business online around the world today.
But millions of consumers are still being practically left behind by merchants who have no plan to take care of consumers in their local markets.
SuccessDigest Marketplace is here to fill that gap.
We have combined the ability to shop at local markets with shopping online.
For example, before the arrival of the Internet and shopping online became a common practice, merchants attract prospects to their offers through direct mail, advertisement in local papers, radio, and television.
The advertisements clearly bear the contact addresses of the merchants and direct marketers.
A consumer responds to the solicitations by contacting the merchants or direct marketers. And the advertiser, on getting the response of the consumer he targeted, fills out the consumer’s order by mail or guide the prospect to how he will have whatever it is he is offering him.
In today’s marketplace, this practice has been abandoned and it’s becoming a forgotten art of selling and buying within local geographical areas.
But because of the millions of frustrated consumers and merchants who are lagging in catching up with the way to sell and buy online, SuccessDigest Marketplace has conveniently bridged the gap.
At SuccessDigest Marketplace, we have made it easy for you to buy and sell whether you know how to go online or not.
What we did is very simple. We simply combined the way we used to buy and sell before the Internet technology turned things around with here-to-stay digital marketing.
The advantage of our marketplace to you is that you can continue to earn your living offline (the way you used to do) while learning (at your own pace) how to move online with the rest of the world.
Let me hold you by the hand and show you what we have done in SuccessDigest Marketplace to integrate the offline and online marketplaces.
I will not describe the process to shop online here. You either already know it, in which case there is nothing we need to add to your knowledge to buy and sell in our marketplace.
So, our focus here is those who want to continue to shop offline until they can safely and conveniently go online.
Do you still remember how we used to buy and sell goods and services through mail order? Don’t worry; I will explain it to you briefly if you don’t remember it.
The Mail Order system is very simple. The entrepreneur using the Mail Order system simply prints a catalog showcasing all the products and services he wants to sell and advertise the catalog in a newspaper, radio, and television.
When people see the advert in a newspaper or television or hear it on the radio, they will request for the catalog. The Mail Order entrepreneur will send the catalog to those requesting for it and ship it out to them.
When the people who requested for the catalog get it, they will browse through it and find an array of different products and services in it. They will then be choosing the ones they want to buy.
When they are done, they will calculate the total amount of what they want to purchase, buy a postal order back then, but definitely a bank draft today, and send it to the Mail Order company or pay the money directly to the merchant’s account using a debit or credit card,
Once the Mail Order Company receives the order, he will fulfill it, and the goods will be delivered to the person who ordered them through the postal service or by courier or, in the case of a digital product, which are downloadable into the buyer’s computer, by email.
All these processes have been put in place at the SuccessDigest Marketplace.
When merchants (or advertisers as we will call them, by which we mean those who have things to sell) come to place their adverts with us, they will be able to reach their prospects who want to do business with them using the Mail Order system, which we have described elaborately, or through digital marketing process.
Let us talk about the Mail Order system first.
When advertisers come to place their adverts with us, we will show the adverts to our marketplace patrons in two ways: digitally (online) and in a catalog published and distributed by us.
Either way, your adverts in SuccessDigest Marketplace will be exposed to our online traffic (visitors) or, our offline patrons who are devotees of the life-changing magazine. They will also have the opportunity to see your adverts.
Every Wednesday, we deliver SuccessDigest, our live-changing magazine, to those who subscribed for it. It is absolutely FREE. With the launching of SuccessDigest Marketplace, the catalog of products and services advertised in our marketplace will be included.
Advertisers will then be given the link to download the magazine so that they can give it to their customers to enable them to see their advert and order from the catalog (if that’s their choice) or order them digitally.
The digital system is straight forward.
We will publish your advert in our marketplace on Wednesdays. It will be there for a week, until the following Tuesday, if you placed it for one insertion or as many insertions as you pay for.
Your advert will appear online at SuccessDigest Marketplace.com and offline in SuccessDigest Marketplace Advertiser’s Catalog published every Wednesday along with Digital SuccessDigest magazine.
When you advertise or shop at SuccessDigest Marketplace, you will have complete peace of mind because both buyers and sellers are properly screened before they have access to our marketplace.
For instance, sellers are required to agree to our unconditional, iron clad MONEY BACK GUARANTEE before they can display their wares in our marketplace. No exception.
What that means is that advertisers must clearly set their condition for refunding money to their customers who are not satisfied with the product or service they buy from them.
For a buyer to patronize our marketplace advertiser, he also must read the clearly written condition for getting his money back if he’s not satisfied with what he bought.
That way, there is no fear that anything will go wrong with transactions carried out in our marketplace.
Before we run an advert we will, first of all, ensure that the MONEY BACK GUARANTEE (MBG) is clearly and unambiguously stated and approved by us. If the wordings of the MBG are clear or misleading, we will not run the advert. Period.
To ensure that this works perfectly before a buyer pays for his purchases, he will electronically sign that he understands the advertiser’s MBG terms and that he’s ready to abide by it.
When you advertise or shop at SuccessDigest Marketplace, you will have complete peace of mind because both buyers and sellers are properly screened before they have access to our marketplace.
For instance, sellers are required to agree to our unconditional, iron clad MONEY BACK GUARANTEE before they can display their wares in our marketplace. No exception.
What that means is that advertisers must clearly set their condition for refunding money to their customers who are not satisfied with the product or service they buy from them.
For a buyer to patronize our marketplace advertiser, he also must read the clearly written condition for getting his money back if he’s not satisfied with what he bought.
That way, there is no fear that anything will go wrong with transactions carried out in our marketplace.
Before we run an advert we will, first of all, ensure that the MONEY BACK GUARANTEE (MBG) is clearly and unambiguously stated and approved by us. If the wordings of the MBG are clear or misleading, we will not run the advert. Period.
To ensure that this works perfectly before a buyer pays for his purchases, he will electronically sign that he understands the advertiser’s MBG terms and that he’s ready to abide by it.
Building customers’ list is an old practice that give businesses who know how to do it well an edge over those who don’t.
And I can tell you that businesses who know the value of having customers’ are very few.
What is a Customers’ List and why is it as important to your business’s survival in the Digital Marketing marketplace as oxygen is crucial in the sustenance of your life?
I will show you. This is what happens when you don’t have a customers’ list. What it means is that the moment someone buys from you and walks away from your business premises, you don’t have contact with the person again.
It doesn’t matter what it costs you to acquire the customer. He’s gone forever.
Compare that to a business that has a Customers’ List. First, it is a known fact that a customer that walks into your business premises and has a good experience would definitely like to come back.
But if that customer forgets your business address, misplaces the receipt you gave him and does not have your telephone number what happens? Sounds familiar to you? This has happened to me on a number of occasions.
On the flip side, if your business has a Customers’ List setup in your business, that list will keep you permanently in touch with the customer.
Now, let me show you the beauty of being a savvy business owner with a Customers’ List. Because you have the names of your customers in your database, you will always be in constant touch with your customers.
As an advertiser in SuccessDigest Digital Marketplace, we will build your list for you and give you a FREE eBook where you will learn about LIST BUILDING AND MANAGEMENT.
Or you could choose to pay us a small fee to manage your Customers’ List for you.
Building customers’ list is an old practice that give businesses who know how to do it well an edge over those who don’t.
And I can tell you that businesses who know the value of having customers’ are very few.
What is a Customers’ List and why is it as important to your business’s survival in the Digital Marketing marketplace as oxygen is crucial in the sustenance of your life?
I will show you. This is what happens when you don’t have a customers’ list. What it means is that the moment someone buys from you and walks away from your business premises, you don’t have contact with the person again.
It doesn’t matter what it costs you to acquire the customer. He’s gone forever.
Compare that to a business that has a Customers’ List. First, it is a known fact that a customer that walks into your business premises and has a good experience would definitely like to come back.
But if that customer forgets your business address, misplaces the receipt you gave him and does not have your telephone number what happens? Sounds familiar to you? This has happened to me on a number of occasions.
On the flip side, if your business has a Customers’ List setup in your business, that list will keep you permanently in touch with the customer.
Now, let me show you the beauty of being a savvy business owner with a Customers’ List. Because you have the names of your customers in your database, you will always be in constant touch with your customers.
As an advertiser in SuccessDigest Digital Marketplace, we will build your list for you and give you a FREE eBook where you will learn about LIST BUILDING AND MANAGEMENT.
Or you could choose to pay us a small fee to manage your Customers’ List for you.
SuccessDigest Digital Marketplace is a highly specialized marketplace. What advantage does that have for your business? I will explain.
As a specialized marketplace, you don’t have to bother wondering what types of products and services will sell fast there.
For instance, you know that both the sellers and the buyers are either small business owners or people who are looking to start their own small business.
Armed with that information, all that any advertiser really needs to do is to keep looking for products and services that will appeal to this demographic ‘hungry buyers’ that you will find only in a specialized marketplace like this.
Besides, you will not easily find a marketplace where you will find a collection of rabid information products consumers are located in one place. Not any that we know of in Africa.
This is the marketplace where my protégés (click here to read about them) used as their launching pad to grow their multi-million naira/dollar businesses.
SuccessDigest Digital Marketplace is a highly specialized marketplace. What advantage does that have for your business? I will explain.
As a specialized marketplace, you don’t have to bother wondering what types of products and services will sell fast there.
For instance, you know that both the sellers and the buyers are either small business owners or people who are looking to start their own small business.
Armed with that information, all that any advertiser really needs to do is to keep looking for products and services that will appeal to this demographic ‘hungry buyers’ that you will find only in a specialized marketplace like this.
Besides, you will not easily find a marketplace where you will find a collection of rabid information products consumers are located in one place. Not any that we know of in Africa.
This is the marketplace where my protégés (click here to read about them) used as their launching pad to grow their multi-million naira/dollar businesses.
This is the crème de la crème of the benefits you will enjoy if you advertise in SuccessDigest Digital Marketplace.
Unknown to many marketers, the secret to success in the proliferating digital marketplaces is what is called SEO (Search Engine Optimization).
Without getting too technical, SEO is a process through which people who go online to search for the things of interest to them, including products and services, find them.
The search engines help you easily find what you are looking for in millions upon millions similar things that your search may come up with.
For example, when I go to MICROSOFTBING.COM, one of the popular search engines, for the purpose of making what I am describing here clearer to you, I typed “small business ideas” into the search box.
Guess what it came up with? It returned 49,200,000 results! Now, see what it found when I asked it to search for “small business ideas 2021”. It fetched 73,900,000!
That’s a whole lot of results to wade through just to find one business you want to do business with. As a business owner, how do you ensure your business get found among the millions?
That’s the nut that Search Engines Optimization help your business to crack. Your business will be among those seventy something million and forty something million businesses the search engines returned for my search.
But that’s only part of the journey to locating your business online. The harder part is to be among the first half a dozen of that seventy-something and forty-something millions the search engine rakes up from its search.
For your business to be among the half a dozen, it costs businesses like the one you want to grow millions and millions of dollars in advertising budget.
However, when you advertise with SuccessDigest Marketplace, we will take that burden off your shoulder.
How?
We will assume the responsibility of making sure that SuccessDigest Marketplace gets found easily when search engines are searched for the category that our marketplace belongs to by optimizing our unique keywords.
And as the search engines bring traffic to our website, your advertisement will be found easily in our specialized digital marketplace. It is an opportunity that a small business owner like you cannot afford to ignore.
And That’s Not All …
This is the crème de la crème of the benefits you will enjoy if you advertise in SuccessDigest Digital Marketplace.
Unknown to many marketers, the secret to success in the proliferating digital marketplaces is what is called SEO (Search Engine Optimization).
Without getting too technical, SEO is a process through which people who go online to search for the things of interest to them, including products and services, find them.
The search engines help you easily find what you are looking for in millions upon millions similar things that your search may come up with.
For example, when I go to MICROSOFTBING.COM, one of the popular search engines, for the purpose of making what I am describing here clearer to you, I typed “small business ideas” into the search box.
Guess what it came up with? It returned 49,200,000 results! Now, see what it found when I asked it to search for “small business ideas 2021”. It fetched 73,900,000!
That’s a whole lot of results to wade through just to find one business you want to do business with. As a business owner, how do you ensure your business get found among the millions?
That’s the nut that Search Engines Optimization help your business to crack. Your business will be among those seventy something million and forty something million businesses the search engines returned for my search.
But that’s only part of the journey to locating your business online. The harder part is to be among the first half a dozen of that seventy-something and forty-something millions the search engine rakes up from its search.
For your business to be among the half a dozen, it costs businesses like the one you want to grow millions and millions of dollars in advertising budget.
However, when you advertise with SuccessDigest Marketplace, we will take that burden off your shoulder.
How?
We will assume the responsibility of making sure that SuccessDigest Marketplace gets found easily when search engines are searched for the category that our marketplace belongs to by optimizing our unique keywords.
And as the search engines bring traffic to our website, your advertisement will be found easily in our specialized digital marketplace. It is an opportunity that a small business owner like you cannot afford to ignore.
And That’s Not All …
Are you a business owner? Or an Info Marketer? Or both? Whether you are one or the other or both, you will be thrilled to enjoy this particular feature in our SuccessDigest Marketplace.
The reason will soon be clear to you.
To start with, this feature will empower you to:
Let me give you a quick example.
Click on this URL: https://www.entrepreneur.com/amphtml/372331
It will take you to the Entrepreneur magazine website. And you will find an article titled, “7 Things I Wish I’d Known Before Starting a Business … Don’t make the same mistakes with your online startup.”
I want you to pay close attention as you read the article. You will see that the article shows clearly that the writer knows what he’s talking about. You will also sense that he knows one or two things about starting a business.
In today’s closely connected (or hyperlinked world), all it will take to connect with this gentleman, even if you are in Uzebba, my town, located in Owan West Local Government Area of Edo State in Nigeria and the writer is in Gujarat, a state in India, reaching him with an email you typed out in your smartphone is a matter of seconds, and you can ask him any question about his article politely.
Voila … a friendship … or a business connection could be the result … just like that!
How would you know the contact of the person? In the particular case of my example, just click on his bolded name at the top of the article. It will take you to another page where you will find every detail of the writer.
This is the beauty of what is known as “Content Marketing” in digital marketing. And, yes, you will be able to enjoy this feature as a SuccessDigest Marketplace patron.
(**Be on the lookout for when this feature will kick off in our marketplace).
Are you a business owner? Or an Info Marketer? Or both? Whether you are one or the other or both, you will be thrilled to enjoy this particular feature in our SuccessDigest Marketplace.
The reason will soon be clear to you.
To start with, this feature will empower you to:
Let me give you a quick example.
Click on this URL: https://www.entrepreneur.com/amphtml/372331
It will take you to the Entrepreneur magazine website. And you will find an article titled, “7 Things I Wish I’d Known Before Starting a Business … Don’t make the same mistakes with your online startup.”
I want you to pay close attention as you read the article. You will see that the article shows clearly that the writer knows what he’s talking about. You will also sense that he knows one or two things about starting a business.
In today’s closely connected (or hyperlinked world), all it will take to connect with this gentleman, even if you are in Uzebba, my town, located in Owan West Local Government Area of Edo State in Nigeria and the writer is in Gujarat, a state in India, reaching him with an email you typed out in your smartphone is a matter of seconds, and you can ask him any question about his article politely.
Voila … a friendship … or a business connection could be the result … just like that!
How would you know the contact of the person? In the particular case of my example, just click on his bolded name at the top of the article. It will take you to another page where you will find every detail of the writer.
This is the beauty of what is known as “Content Marketing” in digital marketing. And, yes, you will be able to enjoy this feature as a SuccessDigest Marketplace patron.
(**Be on the lookout for when this feature will kick off in our marketplace).
Exactly what we thought when we were setting up our marketplace. In today’s Digital Marketing world, investing in these eye-catching, attention-grabbing adverts is without any doubt the way to go to be among the top sellers in our marketplace.
Shoppers are today inundated with array of choices which draw their attention in every direction.
In order to grab your prospect’s attention, you have to go an extra mile not just in the quality of your product or service offerings, but you must also be prepared to increase your marketing budget in order to woo them with powerful sales letters and creatively designed advertisements,
The only trouble with that is that not everyone that has a great product or service knows how to create these digital marketing customers’ attracting selling tools or where to find those who can do it for them at a price they can afford.
This reminds me about two of my mentees in the Ojeagbase Free Mentoring Program (OFMP) who came up with what I was certain were block-buster information products.
But, as they confided in me, they couldn’t ratchet up enough sales for either of the products.
Why?
Two major reasons. The first was because they couldn’t navigate their way through the popular places where such products are sold today like Facebook, Instagram, YouTube or Twitter or have access to anyone who could write cash-pulling sales letters and direct marketing adverts (see samples on the home page of our marketplace) that grabs prospects’ attention the way magnets pull irons to themselves.
When we started to build SuccessDigest Marketplace, it was obvious that these two features must be included as a service that our marketplace vendors must have easy access to so that selling at our marketplace will not be a struggle for them.
(**Be on the lookout for when this feature will kick off in our marketplace).
Exactly what we thought when we were setting up our marketplace. In today’s Digital Marketing world, investing in these eye-catching, attention-grabbing adverts is without any doubt the way to go to be among the top sellers in our marketplace.
Shoppers are today inundated with array of choices which draw their attention in every direction.
In order to grab your prospect’s attention, you have to go an extra mile not just in the quality of your product or service offerings, but you must also be prepared to increase your marketing budget in order to woo them with powerful sales letters and creatively designed advertisements,
The only trouble with that is that not everyone that has a great product or service knows how to create these digital marketing customers’ attracting selling tools or where to find those who can do it for them at a price they can afford.
This reminds me about two of my mentees in the Ojeagbase Free Mentoring Program (OFMP) who came up with what I was certain were block-buster information products.
But, as they confided in me, they couldn’t ratchet up enough sales for either of the products.
Why?
Two major reasons. The first was because they couldn’t navigate their way through the popular places where such products are sold today like Facebook, Instagram, YouTube or Twitter or have access to anyone who could write cash-pulling sales letters and direct marketing adverts (see samples on the home page of our marketplace) that grabs prospects’ attention the way magnets pull irons to themselves.
When we started to build SuccessDigest Marketplace, it was obvious that these two features must be included as a service that our marketplace vendors must have easy access to so that selling at our marketplace will not be a struggle for them.
(**Be on the lookout for when this feature will kick off in our marketplace).
We bet you probably never heard of our creatively resourceful rolodex. Exactly what is it? I will explain.
Have you ever had anyone point you at Google.com; YouTube.com or any of the popular search engines sites online and brag to you that you can find practically any information you may think of at these websites?
Then you probably haven’t heard me speak on a platform where I tell my listeners, “if are searching for anything (and I usually emphasize anything) and you nudge any of the search engines and they returned zero result, then that thing, whatever it is, does not exist.
And it is true.
Practically anything under the sun will be found by any of the “smart” search engines that we have online today.
And that includes information that would make you millions of dollars if you set your mind to finding them.
But that is only the good news.
The bad news is that the search engines have this annoying behavior (that’s my opinion) of coming up with millions (sometimes billions of answers) to your search query, many of them so irrelevant to the particular thing you are searching for.
But as a SuccessDigest Marketplace patron, we have created our own Intuitive Million-Dollar Small Business Owner Rolodex that you will find ingenious and love to visit often for really helpful information to build your business “and beat the market” as people who invest in the stock market would love to say.
This is how it works:
In our Intuitive Million-Dollar Small Business Owner Rolodex, we have carefully bookmarked information that is relevant to the growing and building a profitable small business that our patron will visit very often.
Our rolodex will cover subjects like …
The idea is that not only is your business going to profit handsomely from these synthesized information but you will also save tons of time and money searching for these invaluable information yourself.
Click here to have a taste of what I am talking about.
We bet you probably never heard of our creatively resourceful rolodex. Exactly what is it? I will explain.
Have you ever had anyone point you at Google.com; YouTube.com or any of the popular search engines sites online and brag to you that you can find practically any information you may think of at these websites?
Then you probably haven’t heard me speak on a platform where I tell my listeners, “if are searching for anything (and I usually emphasize anything) and you nudge any of the search engines and they returned zero result, then that thing, whatever it is, does not exist.
And it is true.
Practically anything under the sun will be found by any of the “smart” search engines that we have online today.
And that includes information that would make you millions of dollars if you set your mind to finding them.
But that is only the good news.
The bad news is that the search engines have this annoying behavior (that’s my opinion) of coming up with millions (sometimes billions of answers) to your search query, many of them so irrelevant to the particular thing you are searching for.
But as a SuccessDigest Marketplace patron, we have created our own Intuitive Million-Dollar Small Business Owner Rolodex that you will find ingenious and love to visit often for really helpful information to build your business “and beat the market” as people who invest in the stock market would love to say.
This is how it works:
In our Intuitive Million-Dollar Small Business Owner Rolodex, we have carefully bookmarked information that is relevant to the growing and building a profitable small business that our patron will visit very often.
Our rolodex will cover subjects like …
The idea is that not only is your business going to profit handsomely from these synthesized information but you will also save tons of time and money searching for these invaluable information yourself.
Click here to have a taste of what I am talking about.