(On High-Impact Marketing Solutions) .How many times has your rival gotten the upper hand on you? The sense of being abandoned eats away at you unless you take action. The difficulty is that we frequently feel compelled to devise some huge scheme in order to resurrect our company’s fortunes. Don’t be deceived! With these high-impact, simple changes, getting back on top of the market isn’t as difficult as it appears.
1. The Magic Number
Adopt the motto “advertise 1 item at a time” in your marketing plan. Does this mean you can’t SELL multiple items at once? No… but postpone the purchase until after the sale.
When a customer sees multiples of a product offered at ridiculously low costs, he becomes perplexed. Which is the better offer? Which one is his favorite? These questions promote procrastination, which is one of marketing’s most heinous crimes. Instead, at a neighboring display… or even at the cashier, give the customer a product that complements his purchase. Instead of losing a sale, you’ll make more money.
2. Outsmart Your Competitors
Your competitors are searching in all of the normal areas for you. It’s not a good idea to go there. Look for new ways to advertise and new markets to target quietly.
Niche markets are an excellent way to reach out to new customers. Here’s the deal… Dividing your present market into smaller, more focused niche markets is a good idea. Familiarize yourself with the niche’s wants and problems, then position yourself as the expert on their side. With the volume of new possibilities that will come your way, you’ll be able to leave your competition in the dust.
Modernize a time-honored marketing tool that still packs a punch: postcards. Yes, these little, low-cost marketing tools still deliver a personal message that is quick and easy to read, but they do so in new high-impact colors and patterns that grab readers’ attention. Your competitors will have no idea you’re employing them!
3. Encourage Communication
Understanding your customers requires effective communication. Encourage customers to ask questions before, during, and after the sale. Make it simple and pleasurable.
All of your sales materials, including websites, should provide easy-to-find contact information. If you’re swamped with inquiries, develop a frequently asked questions page where customers can get answers without taking up as much of your time.
FINAL NOTE:
In achieving high-impact marketing solutions. Your competition are looking for you in all of the usual places. Do not visit this location. Look for fresh marketing tactics and new markets to target in a quiet manner.
Specific niche markets provide the best slip strategy for reaching out to new clients.
No Comments on Three High-Impact Marketing Solutions