While you may think that having your own website is all that’s essential if your home-based business is to succeed, any successful Internet marketing email home-based business needs another asset just as much. What is it?
If you have a mailing list of people who have purchased a product or provided a response to one of your ads, with verifiable email addresses, you are in possession of something that will make you the envy of many Internet marketers. But it will take a while for you to build it. What are your best methods for getting a list big enough to set you up with a profitable Internet marketing email home-based business?
1. Article Directories
If you want to build a list of email addresses genuinely interested in whatever your home base business is selling, write, or pay to have written, articles on your product. Then submit them to article directories, where you‘ll be given a resource box at the end of each article. Use the resource box to include a newsletter signup, and if your article were good, you’ll get the email addresses of readers who’d like to follow up.
2. Free Reports
Most people can’t pass up a free offer related to something in which they are interested, so by writing and offering free reports about your products to those who join your mailing list you’ll be following in the footsteps of some very savvy Internet entrepreneurs. Just make sure the information in your free reports is current and accurate, because they may be the first impression you give to potential customers. You certainly don’t want them to be the last!
3. List Building Sites
List building sites are matrix programs that require you to refer people to join after you. The referrals of your referrals become your second level referrals, and you can send your mails to them and everyone whom they refer. It’s typical matrix stuff and works fine as long as you get in near the top and have referrals who are willing to share their lists of referrals.
Listbandit.com has a twist in that every twenty-four hours it randomly flips the positioning in the matrix so that some days you have a lot of email addresses to which you can send your mailings, and other days you’re on the bottom of the list. You have to be prepared to do your mailings on the good days, and that’s not the most efficient way to promote a business!
4. Become a Blogger
You almost have to have a blog if you want to succeed at marketing because a blog gives you an opportunity to build real rapport with your prospective customers. You can place sign up forms for your free reports on each page of your blog, and if your readers are impressed with your blog’s contents, they will probably sign up to learn more.
There are plenty of other ways to begin building a list for your Internet marketing email home-based business, but whichever method you choose, it’s key to build trust with your customers by keeping their information private and by making sure that you give them quality information!
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